Master the art of Customer-Focused Design Thinking in Product Management

Join us for an engaging and interactive workshop on Customer-Focused Design Thinking in Product Management, led by Priyanka Sarkar, Senior Product Manager at MasterCard. This session dives into the principles of Design Thinking to help product leaders and aspiring professionals reframe challenges, empathize with customers, and craft solutions that truly resonate. Through hands-on activities and real-world insights, you’ll gain actionable strategies to make your products more user-centric and impactful.

Whether you’re looking to enhance your problem-solving skills, deepen your understanding of customer behavior, or network with fellow product enthusiasts, this workshop is the perfect opportunity to elevate your product management journey.

Ticket Price: ₹199/- only*

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What’s in Store for You?

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Exclusive insights into Design Thinking tailored for Product Managers

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Network with Pune's top 50+ product professionals

hands-on-experience

Hands-on exercises to sharpen your problem-solving skills

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High tea and snacks to keep you energized

WHY ATTEND THIS WORKSHOP

Unlock Your GTM Potential and Achieve Unparalleled Success

Expert Guidance

Learn from industry leader who has successfully navigated the complexities of GTM strategies.

Actionable Insights

Gain hands-on experience with frameworks and tools that you can immediately apply to your projects.

Networking Opportunities

Connect with like-minded professionals and expand your network within the product management community.

WHAT'S IN STORE FOR YOU

All participants will receive a Certificate of Participation.
Additionally, unlock FREE access to Go-to-Market Strategy Toolkit worth ₹25,000+ which includes

Guide Book

Emailer Course

Digital Learning Course

SPEAKER

Priyanka Sarkar

Director Of Global Product Management

Mastercard

Priyanka Sarkar is the Director of Global Product Management at Mastercard, where she oversees the Customer Onboarding and Developer Experience for the Payment Ecosystem. With nearly 20 years of experience in product strategy, management, pre-sales, and customer experience, Priyanka has played a pivotal role in shaping the future of payment products. Since joining Mastercard in 2016, she has held multiple leadership roles, including her recent position as Lead of Customer Delivery for Acceptance in the Asia-Pacific region, where she spearheaded the growth of payments and services with banks across diverse markets. Before Mastercard, Priyanka honed her expertise with leading organizations such as Visa Inc., NPCI, and RS Software, making her a seasoned leader in the payments industry.

KEY TAKEAWAYS

Understand Design Thinking Fundamentals

Learn the five key stages—Empathize, Define, Ideate, Prototype, and Test—and their application in product development.

Customer Empathy Techniques

Master tools and frameworks to gain deep insights into
user needs and behaviors.

Reframing Problems

Shift from solution-driven to problem-focused thinking for better outcomes.

Collaborative Ideation

Discover strategies to foster creativity and collaboration within product teams.

Prototyping Best Practices

Learn how to validate ideas quickly and cost-effectively using prototypes.

Actionable Insights

Walk away with practical tips to integrate Design Thinking into your day-to-day product management processes.

This session is designed for product managers, product enthusiast, and anyone passionate about creating customer-centric products. Don’t miss this chance to learn from a seasoned industry expert and connect with like-minded peers!

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